Monday, May 25, 2009

Milky milky

Arla have recently launched these rebranded packs that I designed for Lactofree at Path last year. I reworked the identity and packs to extend Lactofree from a single milk product into a range of yoghurts and cheeses. The product is real milk with the lactose removed (rather than a milk alternative) and the identity, packaging and back of pack information were all designed to reinforce this.